Brianna Radich, the supermom behind MomEssentials, was in a bit of a branding pickle. She had a heart of gold and a supplement to match, but she was struggling to communicate a consistent message and aesthetic that would make her audience say "yes, that's me!" And let's not forget about the dreaded "analysis paralysis" that was holding her back from feeling confident in her social media efforts.
Enter: my comprehensive brand-intensive service! I worked side-by-side with Brianna to refine her brand message, craft her brand strategy, and create a professional brand identity design that was equal parts premium and approachable. In just one week, we collaborated, we laughed, and we even shed a few happy tears as we crafted a cohesive brand strategy and visual identity that fully encapsulated the heart of MomEssentials.
Brianna was absolutely smitten with the results, She finally had a brand that she could be proud of, a plan of action to confidently launch her product, and a brand that would resonate with her audience. In her own words, ""I feel so much more confident in myself and my brand. Working with Hayley gave me a comprehensive roadmap for my brand and I could not be more thankful. Hayley is not only amazing at branding, she is an amazing person! I had nothing but a pleasant experience working with Hayley and now consider her a friend."
So, are you ready to see the brand that has Brianna and her audience head-over-heels in love? Buckle up, my friend, because it's time to dive into the world of MomEssentials, where self-care and premium supplements reign supreme!
Mockup of packaging to show brand IRL
*Actual* product. Client chose to handle her own packaging.
